Intens Communication and Advertising: 25 years full service and creative

Since its flying start in August 1995, Intens Communication and Advertising has been a full service agency for advertising and communication advice, with a no nonsense mentality. One of the founders, Ad Guldemeester, says: "In the glory days of the agency world, we built Intens. The great thing is, we still work with some of the customers from the very beginning."

Gigantic development

Over the years, the communication profession has changed, among other things due to the enormous development of various media channels through which a message can be presented. "Intens has gone along with this development. To this day, the agency serves some 35 regular clients, mainly SMEs and SMEs+, with the most diverse issues in the field of identity development, creative concepts for campaigns and production of communication tools. For the latter, we work together with an extensive network of creative partners."

Always customised

Intens works for and together with high-profile names and A-brands. Both nationally for e.g. Jaarbeurs, Jaguar Land Rover, Farmcamps and Babboe delivery bikes, and regionally for Amaris, Ontwikkelingsbedrijf Vathorst and SRO. At present, the team consists of a permanent group of eight employees, including strategists, designers and creative thinkers. "Together with the client, we are able to come up with suitable solutions for various communication issues, both online and offline. We are flexible in taking on various projects. Where necessary, we bring in trusted specialists from our network, so that we can always deliver customised work. As an agency, we are primarily called upon for conceptual creativity. The effect of everything we think up and create must be as measurable as possible. Clients are increasingly involved in the development of communication tools. With our compact team, we look forward to the future and the changes that are sure to come in our profession."

More than just a good idea.

Intens is an agency for communication, advertising and design. We have been independent for over 25 years, which means that 100% of our attention goes to our clients.

Our team consists of specialists in strategy, concept creation, design/DTP and production. All of them are crazy about the profession and have the same no-nonsense mentality. No endless reports and presentations. No broad consultations with too many people.

Just like in a good restaurant, you can look into our kitchen. Openness and transparency. In this way, customers can be an integral part of the development process.

Development of identity and design

Communication, strategy and concept

Design/dtp, supervision and production

Development of identity and design

A good building stands on a solid foundation. With our team of strategists and designers, we help startups and existing companies create the foundation for successful communication and business growth. This process often starts with writing a corporate story. Based on this, our designers develop a visual identity. As far as we are concerned, this is the basis for all further communication activities.

In short: at Intens we develop or strengthen your brand identity, we design logos, corporate identities and means with which you can then communicate clearly.

Communication, strategy and concept

At Intens, we have in-house specialists in design, communication strategy and activation. This gives us central control of every project and enables us to develop creative communication concepts that really work. We always do this in close cooperation with our clients. We believe in co-creation and that means that we can just as easily take care of part of a project.

In short: at Intens we come up with creative concepts to get your message across to your target group. This can be both online and offline.

Design/dtp, supervision and production

Intens helps customers develop, design and produce all tactical communication tools. This often has to be done quickly within the guidelines of the brand, with the best quality, at the most competitive price. For many customers we manage the entire production process at an attractive rate.

In short: at Intens we build websites, make banners, videos, brochures, magazines, flyers and other means. We coordinate photo shoots, printing and other production of communication tools.

Cases

The Concertgebouw:
Program brochures

For The Concertgebouw Amsterdam we designed the new brochure for 2024 - 2025. This brochure features the latest concert series of The Concertgebouw's Own Programming. We have been designing the seasonal brochures every year since 2017. This contains all the fixed concert series and single concerts programmed by The Concertgebouw. A wonderful collaboration with The Concertgebouw.

 

Logo, corporate identity and website design
Flex Studios

Vacant office buildings and other buildings not suitable for habitation. Throughout the Netherlands they can be found, much to the frustration of house seekers, but also of developers and property owners. Construction company A.Huurdeman came up with a smart concept to quickly and efficiently turn these locations into residential locations. Intens developed the logo, corporate identity, animations and website for Flex Studios.

Flex Studios

Staatsbosbeheer:
Rolling out corporate identity

On behalf of the Forestry Commission, we are working on perfecting the newly developed corporate identity that is currently being rolled out. Part of the assignment is the DTP work and detailed development of all communication tools.

For Buitenplaats Groeneveld, one of Staatsbosbeheer's many beautiful locations, we designed a series of basic grids, a foundation for the exposition of the entire corporate identity.

 

Bouwsaam and Mateboer:
The Dock of Dronten

Project Dok van Dronten is a joint development by Bouwsaam and Mateboer, both clients of Intens. The project consists of single-family houses and an apartment building, at a location where there is currently a business park. Intens developed the name and identity for the project and all necessary communication tools.

More information can be found at dokvandronten.com

 

Corporate film:
Cooperative Parking Service

Cooperatie Parkeerservice takes care of the ins and outs of everything to do with parking for medium-sized Dutch cities. There are now 14 of them, and 2024 is dedicated to the acquisition of new cities for cooperation.

With a good story, you have something to tell, so Intens produced a corporate film for Parking Service, portrayed in a minute and a half.

 

 

Bergenpark neighborhood:
Lots in Vathorst

Ontwikkelingsbedrijf Vathorst (OBV) engaged Intens to create various communication materials. For the Laakse Tuinen project and subsequently for Bergenparkbuurt, we created sales support materials, including a sales brochure, magazine and building signs. Bergenparkbuurt was given a contemporary style by Intens.

 

Jaguar / Land Rover:
Dealer promotions and online campaigns

For Jaguar Land Rover Nederland, Intens is the permanent agency for all retail communication. The importer determines the guidelines for the communications in cooperation with Intens. In addition to the corporate identity monitoring, Intens supports the entire dealer organisation with promotions, new model introductions, events and keeping the corporate identity and sales-supporting materials up-to-date.

 

Alzheimer's Netherlands:
Recruitment Campaign

Alzheimer Nederland works for a dementia-free future and a better life for people with dementia and their loved ones. Volunteers support people in the neighborhood. To recruit new volunteers, we developed the campaign concept: 'Start a career as a volunteer'. We then shaped various communication tools, such as posters, flyers, leaflet material, social media expressions and online animated banners.

 

Victor Kammeraat:
Corporate design

Victor Kammeraat, an old acquaintance. As sales director at Jaguar Land Rover for over 40 years, Victor was also an important contact for Intens. July 2023 was when Victor registered with the Chamber of Commerce as a business coach, speaker, Reiki & Shin Do master. Victor now uses the years of experience to train and coach companies and individuals.

Intens developed an appropriate corporate identity and design for various communication tools with which Victor Kammeraat can actively market.

 

Form and design, iconic style.

Nobian:
Internal Campaign

Nobian is a European leader in the production of essential chemicals for industries ranging from construction and cleaning to pharmaceuticals and water treatment.

For Nobian we are working on the design and DTP of various communication tools in the existing corporate identity. For example, the lettering of company cars, the layout of various posters and advertisements. We developed an internal communication campaign from idea to implementation. The campaign will be used in the Netherlands, Germany and Denmark.

 

Leerhotel Het Klooster:
New corporate identity

Under its own name Novice, Leerhotel Het Klooster reopened its restaurant based on the 'Dutch Cuisine Concept'. In this unique place, students of various levels and years of study train their practical skills.

Intens Communication and Advertising developed a completely new corporate identity and all necessary communication tools for both the Leerhotel and restaurant Novice.
 

Spaarne Gasthuis and regional general practitioners: Campaign

Emergency rooms, such as GP surgeries and hospital emergency rooms, are intended exclusively for emergencies. Many people are not aware of this, or do not realise that "unauthorised" visits create additional workload for emergency department doctors on duty.

Intens developed a campaign commissioned by Spaarne Gasthuis and the regional umbrella organisation of general practitioners. With the campaign, we make people think and refer to obtaining online and telephone information before visiting the emergency centre.

 

FarmCamps:
Luxury lodging at the farm

At Farmcamps you escape from everyday busy life to enjoy life on the farm together! You stay in luxury Safari tents. At the foundation of Farmcamps we designed the logo and the accompanying corporate identity. On an ongoing basis, we at Intens develop various communication tools for Farmcamps. From the farmers passport to brochure material and for example the signage at the campsites.

 

Farmcamps concept and design.

Kondor Wessels real estate project:
IJgenwijs

For KondorWessels Vastgoed, we created an identity and various communication tools for project IJgenwijs. The magazine and website bring the plans and surroundings to life with stories from the architects, local residents, first bidders and even the local harbor master. Clear, appealing and (as it already turns out) surprisingly effective!

 

IJgenwijs, concept and design.

TILER:
Tiler on tour

Tiler's roots are at TU Delft. Conceived by students, taken up by entrepreneurs, Tiler developed a sidewalk tile on which electric two-wheelers can be charged via a special charging stand. The product is on the eve of launch when Intens got in touch with Tiler. With a limited budget, we conceived and developed Tiler on tour into a sales promotion campaign. The Tiler on tour team is driving around the country three times a week to approach companies directly with this revolutionary product to support the energy transition.

 

The Amersfoort market:
Communication in the street scene

For the markets in the downtown and surrounding areas, Intens creates various communication tools. These include posters, flyers, crowd control banners, etc. This mainly involves announcing market moves. This way every market visitor knows where the market can be found, even when the city center is temporarily rearranged.

 

Amersfoort communications Intens communications and advertising.

Babboe cargo bikes:
Various communication tools

For many years, Intens has provided Babboe and Babboe Pro with the design of stationary, product leaflets and manuals, among other things. We also create the annual product catalog, online banner campaigns and material for trade fairs. Both for the Netherlands and for the international market. For example, we made various materials for the 'Cycling World Messe', 'World of E-Mobily' and for the stand at the Negenmaandenbeurs.

 

Stand construction Babboe cargo bike, promotional materials.

Customers

We work for:

Team

Gertus Wessels
art direction / concept
Sanne Koekenbier
design / dtp / traffic
Rosalie Kibbeling
design / dtp / illustration
Brenda Busstra-Smink
design / dtp
Nicolien Guldemeester
office management
Thomas Borkent
web development / ux design
Sven Alkema
motion graphic design / animator
Partners and freelancers

The number of communication options has grown enormously. Our compact core team devises concepts and supervises projects from sketch to completion. During implementation, we call in specialists from our network where necessary. And we like to expand that network with good partners. Interested in an introduction? Send an email to info@intens.nl